Football.Fun Founder Breaks Down $2M Launch and What Comes Next

Quick Take

• Football.Fun passed $2M in revenue two weeks after Pro launch on Base
• Founder addresses market activity, bot attacks, and next player drop
• 40% revenue share scheme announced to grow liquidity and reward users

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Two weeks after launching Football.Fun (FDF) Pro, founder Adam McEntee has released a detailed post outlining the early traction, revenue model, and roadmap for the fast-growing fantasy football crypto game.

McEntee says FDF has already cleared $2 million in revenue while climbing to the #1 app by revenue on Base. The game, which blends tokenized player shares with tournament-based rewards, initially grew through closed beta and word of mouth. Now it’s powering viral growth on Crypto Twitter and pulling in fantasy sports fans at scale.

“We knew people loved the game in and of itself,” McEntee wrote. “We’d quietly run up to 2,500 MAU with well over 50% retention before anyone made a cent.”

Strong Start, Real Revenue

FDF doesn’t sell player cards directly. It seeds marketplace liquidity by giving players to users at a base price of $0.0125. The platform takes a 5% market fee, while the remaining 95% of each transaction supports liquidity and player rewards.

A 20% fee kicks in during periods of heavy sell pressure to discourage bot activity and flipping. McEntee addressed complaints about fees in direct terms:

“If you come and make $20k, dump, and then cry that you only made $16k and got banned from future player drops — this is working as intended.”

Bot Raids and Reputation Scoring

The post also highlights the downside of going viral. FDF spent the past weekend fending off bot farms abusing referral systems and coordinated Discord raids. The team responded by introducing a reputation-based system for future player drops and perks.

Accounts showing net extractive behavior may be downranked, while those contributing to the ecosystem are rewarded.

What’s Next for FDF

In the next phase, Football.Fun will introduce:

• Founders Pack Reveal 2 – Includes access to the last 100 player tokens at base price
• 40% Revenue Share Scheme – For users who help grow the ecosystem
• Volume Discounts and Loyalty Rebates – Aimed at long-term retention
• Buybacks – Planned to inject liquidity back into the market in future cycles

The next tournament rewards drop tonight, and another wave of player tokens will be released later this week.

“Crypto has needed this,” McEntee wrote. “One of the most common bits of feedback is — people haven’t had this much fun since 2021 NFT mints.”

FDF has also committed to covering all Base gas fees for players and keeping operations lean. With around $32M in trading volume, the team says it’s focused on long-term growth across global sports, starting with football and expanding into NBA and NFL formats.